This front cover has the title not completely visible witch shows that the magazine has confidence in its self. this also shows that they have consistent readers. NME stands for new music express, i think they chose this because it is telling their readers that they have all the new and latest music. the colours are mostly dark apart from the name KASABIAN which is white. the dark colours match the main image because one of the men is very dark looking and has black hair and is wearing black clothes. the white matches the other man who is wearing a light blue t-shirt. i think they chosen these colours because thy big white writing makes the magazine stand out but the black keeps the theme of rock. The middle text is large and that's what draws the readers in, their title is in red and this is also a very eye catching colour and in sans serif.. The small black writing is made more visible by being placed against the light brown background. The language is informal and also assumes knowledge of the subject, for example, 'pavement reunion' only people who knew rock bands would know who Pavement were. There target audience would be aged between about 15-25 because the language is simple and the men in the image are probably of this age range too. This magazine costs £2.20 and is a weekly magazine so its target audience will need to have more disposable income and a lot of commitment to the magazine. The image of two men standing together shows that they are very close because one man has his arm round the other showing friendship. They men in the picture are from the band Kasabian, which is what the big writing in the middle says. The man on the left looks scruffy, this links in with their backdrop. They are both looking very serious this is probably because of the statement that is underneath their band name, they are making a very big statement and readers will see that they are being serious. The main sells are placed at the very edges of the page and consist of one large heading and then smaller text underneath. There is a bar code in the bottom right hand Conner and the date is written on the left hand side of the bar code.